2011 Chevrolet Camaro Convertible Begins Regular Production at Oshawa Assembly Plant

Rick Hendrick and Dale Earnhardt Jr. celebrate Camaro milestone at Oshawa

• Hendrick purchased first Camaro Convertible available for public sale
  

Oshawa, Ontario– Rick Hendrick and Dale Earnhardt Jr. today visited Oshawa Assembly Plant to mark the start of regular production for the 2011 Chevrolet Camaro Convertible, which will arrive at U.S. dealerships beginning in February.

Hendrick, a Camaro enthusiast who purchased the first 2010 Camaro coupe offered for sale, has now also purchased the first Camaro Convertible available to the public. In both cases, Rick Hendrick acquired the purchase rights through Barrett-Jackson auctions, with all proceeds benefitting charitable causes.

“I grew up loving the Chevrolet brand, and I’ve never raced anything else,” Hendrick said. “As a Chevy enthusiast, it’s been exciting to see the Camaro return as such a world-class, high-performance car. The folks in Oshawa make some of the best products on the road, so the opportunity to meet them and thank them for what they do is a real privilege.”

Dale Earnhardt Jr., a driver for Hendrick Motorsports in the NASCAR Sprint Cup Series, was also present at the celebration and added, “Chevrolet has been a great partner on and off the track, and I’m very happy to be here on this special day. While I still enjoy my 1972 Camaro, I can’t wait to take home one of these awesome new convertibles.”

The 2011 Chevrolet Camaro Convertible starts at $30,000, including destination, equipped with a 3.6L V-6 delivering 312 horsepower and 278 lb-ft of torque. The Camaro Convertible SS starts at $37,500, including destination, equipped with a 6.2L V-8 delivering 426 horsepower and 420 lb.-ft. of torque.

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Thank You Roman Harper!

As a defensive back, three hands could come in handy. On Tuesday, New Orleans Saints safety Roman Harper could have used another hand after signing autographs for nearly three hours at Walt Massey Automotive in Lucedale. Hundreds braved pouring rain to get a signature and a handshake, or hug, from a Super Bowl champion, and they weren't disappointed. Roman smiled, posed and wrote his way into a lot of hearts as a great representative of the NFL. The event raised money for his charity, Harper's Hope 41, as well as the American Red Cross. Thanks go out to Roman and everyone who helped make this a great day. Best of luck to Roman Harper and his future in the league, as he definitely left a big impact on kids, and adults alike, in this small town.

Great Finish To A Great Year!

The year ended in style for Walt Massey Automotive as the staff was privileged to help WKRG, the Salvation Army and the Great Toy Drive. Massey representatives Brandon Walker, Kim Loftin and Tom Wilder shopped with WKRG anchors Mel Showers and RoseAnn Haven at Target (Bel Air) to donate gifts to needy children in the area. We had a great time and appreciate all the help given to this effort, as well as all our customers and supporters throughout the year. We had a fantastic 2010 at the dealership and with community projects and we very much look forward to a great 2011!

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College Football Frenzy!

Walt Massey Automotive and FOX10 TV's College Football Frenzy contest was a great success. Here the Massey staff presents contest winner Billy Sprinkle, Jr. with his new 55" HDTV and Walt Massey Automotive gift certificate. Thanks to everyone who participated in the contest and we look forward to next year already. Shown with Mr. Sprinkle are Massey staff members Tom Wilder, Brandon Walker, Kim Loftin and Danny Moorman.

Buick Regal Named NADAguides’ 2011 Car of the Year

Recognized for Performance, Styling, Fuel Efficiency, Price Point and Cost of Ownership

LOS ANGELES – The 2011 Buick Regal won the Car of the Year Award from NADAguides, a leading provider of vehicle pricing and information, at the Los Angeles International Auto Show on Wednesday.

The Buick Regal beat 10 other contenders based upon a combination of factors, including performance, styling, design, fuel economy, safety features, cost of ownership and price point.

“The Buick Regal has had a revolutionizing effect on Buick,” said Troy Snyder, director of product development for NADAguides. “The brand is definitely on the right road and it’s clear that the Regal is just the beginning of Buick great vehicles to come.”

In September, when NADAguides honored Regal with its Car of the Month Award, the publication praised the sedan’s fuel-efficient 182 HP direct-injection 2.4-liter Ecotec four-cylinder engine and Four-Link Independent Rear Suspension for providing a smooth ride “fit for a king.”

NADAguides also noted Regal’s use of Bluetooth® connectivity, OnStar, USB port for MP3 devices, and voice-activated navigation as clear indications that “Buick knows all about modern advanced technology.”

"The NADAguides Car of the Year award confirms the growing momentum building around Buick," said John Schwegman, U.S. vice president of Buick & GMC Marketing. "The Regal delivers a dynamic driving experience that competes with the best import sport sedans in the mid-size sport car segment. Moreover, this smart, sleek, top-safety-rated car is helping to attract new customers to the Buick brand.”

Based in part on customer demand for the new Regal, Buick’s retail sales have grown 50 percent in 2010 as of October, with 39 percent of Regal customers coming out of a non-General Motors’ make.

Regal also is a semifinalist for the 2011 North American Car of the Year awards, as voted by a jury of 50 automotive journalists from the United States and Canada. The sporty sedan has award-winning DNA, being based on the Opel Insignia – recipient of 31 prestigious awards, including the 2009 European Car of the Year.

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George County Pee Wee Football League Wins Photo Contest

GMC Youth Football Photo Contest had entries submitted nationwide and the George County Pee Wee Football League, sponsored by Walt Massey Automotive, was one of only 4 winners nationally. Congratulations!

"Packing The Pickup With Presents" - Making A Great Christmas!

Walt Massey Automotive is happy to help with providing less fortunate children with Christmas gifts this year with "Packing the Pickup With Presents". Through December 15, Walt Massey dealerships will be accepting new toys to go toward the Great Toy Drive and the Salvation Army. Drop off your toys at Walt Massey Automotive on Old 63 South in Lucedale, 601-947-3001 (across from WalMart) and Walt Massey of Citronelle, 251-866-5100 (Hwy. 45). Thanks to everyone for helping and Happy Holidays!

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